Unternehmer-Hochschule
Who is going to buy your product? This question is at the core of srutiny for any new business idea. Most entrepreneurs fail to actually come up with one, two or even more pilot customers, but keep on optimizing their product before they dare to launch it.
of couese you need to have a decent product quality, but customers will expect your first versions to be somewhat shaky anyway. Venturebeat.com is making a wonderful case why focussing on customers early on is so important, not at last for an early reality check.
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Welcome
Welcome to the blog on Entrepreneurship@HHL. This is a news collection about startups from HHL, entrepreneurial activities at the school and genereal tidbits which might be of interest for founders.
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