- Berlin European Startup Capital, according to Techcrunch
– Why you shouldn´t move your company to Silicon Valley, but stay in Europe instead.
– What makes a startup successful – the startup genome project with first results.
– The true value of links: An [...]
- 12. July: Silicon Allee Breakfast Meet Up in Berlin
– 5. September: Venture Lounge – Internet, IPTV, Mobile & Games, Berlin
– 7. September: Echtzeit Berlin XI
– 19. September: Advance Conference Cologne
– 20. September: European Pirate Summit 2011, [...]
A nice overview on how to better understand your target customers.
Arguably, startups from the Samwer vicinity are very active and successful in their marketing approach. This German article with Video reference to Florian Heinemann (formerly a HHL-Ph.D.-student) explains the procedures, strengths, but also weaknesses of their way of doing marketing.
Nice introduction into employee participation programs.
Interesting article of a VC on how to approach deal-term negotiations
Great post about the value of a business person in the pre-launch phase of a startup….and the crucial launch phase
For those of you interested in the investment decision process of startups: a short introductory article on the major decision points a startup has to pass with an investment proposal.
Think E-Commerce and Fashion. Now, think again. And now read this great article about some very interesting start-ups in the online fashion industry.
Who is going to buy your product? This question is at the core of srutiny for any new business idea. Most entrepreneurs fail to actually come up with one, two or even more pilot customers, but keep on optimizing their product before they dare to launch it.
of couese you need to have a decent [...]
Welcome

Welcome to the blog on Entrepreneurship@HHL. This is a news collection about startups from HHL, entrepreneurial activities at the school and genereal tidbits which might be of interest for founders.
Feel free to contact me for your feedback.
Did you know?
In its "European Business Schools 2009" ranking the Financial Times ranked HHL's full-time MBA Program No. 1 in Germany and No. 34 in Europe.
HHL graduates have also started over 120 businesses! They have been financed by Earlybird, Apax, Grazia Equity, Wellington, Holtzbrinck and many others.
Earned recognitions include the Wirtschaftswoche Startup of the year, KfW-Gründerchampion, Weconomy winner, Venture Lounge winner, RedHerring Top 100 winner.
